Lars Windhorst has sold his shares in the Bundesliga soccer club Hertha BSC to the Miami-based company 777 Partners.

"777 Partners, a strategic investor in football clubs worldwide, and Tennor Holding have agreed that 777 Partners will acquire Tennor's 64.7 percent stake in Hertha BSC GmbH

"We are giving our Hertha shares to an internationally renowned football investor with many years of experience. Hertha BSC can benefit greatly from this new shareholder," explained Lars Windhorst, CEO of Tennor Holding. "He not only brings economic strength, but also a lot of professional experience and an impressive network of international football clubs. The entry of 777 Partners is a step towards a successful future for Hertha BSC."

Active in many clubs

777 Partners is no stranger to the football market. The network portfolio of 777 Partners includes the clubs Genoa C.F.C. in Italy, Vasco da Gama in Brazil, Standard Liege Belgium, Red Star FC Paris France, Sevilla FC in Spain and Melbourne Victory in Australia. The company is also active in other sectors such as aviation, insurance and personal loans.

"The transaction will be fully consummated following the approval of Hertha BSC, who have a contractual right of first refusal of the shares," Tennor continued. Hertha responded with a statement on Wednesday. "We are pleased about this news. Everything else will now be dealt with according to our agreement," said the club. Nothing has changed about that, Hertha replied to a request on Thursday morning.