Declining rates of new rights-Poker: Is the ARD sports show in danger?

In the secret TV Poker in the Bundesliga, it is now the darling of the Fans. No other sports event attracts every week, so many football fans in front of the sc

Declining rates of new rights-Poker: Is the ARD sports show in danger?

In the secret TV Poker in the Bundesliga, it is now the darling of the Fans. No other sports event attracts every week, so many football fans in front of the screen as the "sports show" on Saturday. But the ARD gets back the bid of the German football League?

The ARD has positioned itself in the run-up to the for a week under exclusion of the Public the current phase of the Auction is clear. "The 'sports show' is a core right," said sports coordinator Axel Balkausky the German press Agency. "Our interest remains high, we'll look at the tender." And sure bid, if after the Live Rights last week, now the packages with the height points to the highest bidder to be sold.

"sports show" is not a protected species

DFL Boss Christian Seifert seemed to be in the past few months, Like it to have found to make the classics of sports jokes. A lot of the sentence was quoted: "The big difference between the 'sports look' and the barbastelle bat is not the 'sports show' is a nature reserve.", imago/Sven Simon ARD sports coordinator Axel Balkausky

Balkausky "not found the very funny" and countered: "I knew that he went among the conservationists." The ARD sports coordinator "was charming, the image. He has also said many Positive things about us."

in fact, the DFL Boss said, the "sports show" was a class partner and one of the great iconic brands of the ARD as the "crime scene". "We are very pleased with the 'sports watch', also as it is made." Since he did not know, however, that "sport look" for the Corona-forced break significantly weakens. Also on 13. June watched, on average, only 3.6 million people - in front of the Corona-crisis, the average was 4.8 million, which was substantially higher.

in "kick-off" and "ran" already Alternatives

Seifert was also clear: "We do not write to the 'sports show' how not to 'double-pass', but the free-to-air Highlight rights and no shipments." In this case, the package I. It is the most valuable of the seven highlights packages that will be auctioned off this week, and allows summaries on Saturday from 18: 30 together. At just over 100 million euros, the value is estimated. imago/Agency costs 54 degrees, The "sports show"presenters Alexander Bommes and Matthias Opdenhövel (v. l.)

This time Highlight reporting without the additional demands of the cartel office, but can also be adopted by other providers. So in the meantime, RTL with a "kick-off" and Sat.1 with "ran". Only since 2003, there are the summaries of Friday and the early Saturday games in the "sports show".

The question is who bids except for the fees funded ARD. In the case of private broadcasters, the Highlight of the show is regarded as a subsidy business. Most likely the RTL group is likely to come into question, the games recently in football rights for the countries and for the Europe League has invested. However, the company from Cologne is suffering from the slump in Advertising revenue during the Corona-crisis. And the decline in rates late Saturday afternoon, not increase the attractiveness.

Wild Topless Party with Zverev: Tennis Stars whistle on Corona-rules, FOCUS Online/Wochit Wild Topless Party with Zverev: Tennis Stars whistle on Corona-rules

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dpa
Updated Date: 15 June 2020, 16:26

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