The fight against the misinformation is one of the priorities of the major players in the digital. Monday 22 June, Google released a press release stating that labels will be added on the images that appear on the search engine to report on whether they are misleading. The new tags "Fact Check" (checking the facts in the French language) will appear to allow the user to be certain that the content has not been tampered with.
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In its press release, Google gave the example of photos that claim to show, wrongly, sharks swimming in the streets of Houston after a hurricane in 2017. These contained false, misleading had been widely circulated on the web. "The photos and videos are an incredible way to help people understand what is going on in the world. But the power of visual content has its pitfalls, such as the origin, the authenticity or context of an image, " said Harris Cohen, product director for Google.
A system powered by the independent auditors
" from today we are going to bring up articles of verification of the facts in the section Google Images to help users to form an opinion more informed on what they see online. "The new system will be based on the basis of data ClaimReview, that is powered by independent auditors.
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If a user clicks on a search result to see the picture bigger, it will be seen, below the enlarged image, a summary of the article, fact-checking, which may relate to both the image itself and the text associated with them. Google has assured that the new labels will not affect the order of the results: "Our systems are designed to display information in the most appropriate and reliable, including from sources that are of the verification of the facts," said Harris Cohen.
