Victoria's Secret the cancellation of the yearly show with supermodels

Danish supermodel Josephine Skriver participated in the Victoria's Secrets annual fashion show last year. It is over to see Victoria's Secrets distinctive s

Victoria's Secret the cancellation of the yearly show with supermodels

Danish supermodel Josephine Skriver participated in the Victoria's Secrets annual fashion show last year.

It is over to see Victoria's Secrets distinctive supermodels in lingerie and angel wings on the tv.

The well-known lingerimærkes annual fashion show will not be held this year.

It informs the company behind the famous brand, L Brands, on the night of Friday, writes the news agency Reuters.

the Decision comes after the company in may said that the show would not be shown on some of the major tv channels in the UNITED states due to a new marketing strategy.

- We believe that it is important to develop our marketing of Victoria's Secret, says cfo for L Brands, Stuart Burgdoerfer, to Reuters.

Lingerie brand has lost customers to cheaper Superbahis brands like American Eagle Outfitter's Aerie and popsangeren Rihanna's new undertøjsmærke, Savage X Fenty.

the Number of tv viewers for the big show with juvelbeklædte supermodels have fallen drastically in recent years.

At the show in december last year, then only 3.3 million americans with. In 2001, there were 12 million viewers.

Last year, Denmark was represented in the form of the 26-year-old model Josephine Skriver.

The Danish supermodel has participated in the show since 2013, and has been on contract with Victoria's Secret since 2016.

the fashion show has previously faced criticism for never having had a plus size model in any of their shows.

Last year terminated the marketing director, Ed Razek, its position after a comment that he would not have transgender models in the show. It writes The Sydney Morning Herald.

/ritzau/

Date Of Update: 22 November 2019, 23:01

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