Three new Stromer: Hyundai wants to be the electric Volkswagen

The Hyundai group, consisting of the brands Hyundai, Kia, and Genesis, has established a new sub-brand. Under the name of Ioniq, the so far, also the name of Hy

Three new Stromer: Hyundai wants to be the electric Volkswagen

The Hyundai group, consisting of the brands Hyundai, Kia, and Genesis, has established a new sub-brand. Under the name of Ioniq, the so far, also the name of Hyundai's electric series was to introduce the company's first of three new electric models up to the year 2024. The beginning should make in the coming year, an electric Crossover in the C Segment.

"With Ioniq we aim to achieve a paradigm shift in terms of our future electric vehicles and how our customers can experience," said Hyundai's Vice-President and head of marketing Wonhong Cho in a press release of the South Korean car manufacturer. Quite new to the idea, the area of electrical in a sub-brand of outsourcing is not, BMW it has power with the "BMWi" selected, however, the model-replenishment, lost out to Hyundai to Drive.

Hyundai's electric sub-brand and wants to be a copy anchored "BMW i"

The new sub-brand Ioniq in the next few months with a large-scale marketing campaign in the minds of potential buyers. A Central Slogan of the Kamagne I‘m in charge"". The Name of Ioniq has existed since 2016, as Hyundai has announced for the first time in a long-term research and development project under the focus on eco-friendly mobility. In the same year, the company introduced on the Basis of the project, the Ioniq, the world's first vehicle designed exclusively for the three electrified powertrains – Hybrid, Plug-in Hybrid, and electric. German manufacturer overhauled: the best and The cheapest electric SUV coming from Hyundai FOCUS Online the German manufacturer overhauled: the best and The cheapest electric SUV coming from Hyundai

In the future, the company wants to bring under the name of Ioniq, a combination of the words "ion" and "unique", a series of numerically designated electric models on the market, with the even Numbers for sedans and odd Numbers for SUVs be used. Starting at the beginning of the next year, the Ioniq 5, a medium-sized Crossover vehicle. The Ioniq 5 is based on the electrical concept, "45", which was presented at the International automobile exhibition (IAA) in 2019, Frankfurt as a tribute to the very first Hyundai Pony Coupé Concept from 1975.

In the year 2022 will be a sports sedan by the name of Ioniq 6 based on the electrically driven concept vehicle of Prophecy. At the beginning of the year 2024, the model Ioniq 7, a large SUV then. All the models of the sub-brand should follow a common design language. Here, the Auto-Newsletter

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in addition to are all based Ioniq model to a new "Electric Global Modular platform" (E-GMP), which aims to allow large batteries, and still plenty of space in the interior, which is designed according to Hyundai as the "intelligent living room".

The Hyundai group announced recently to want a Million units of battery electric vehicles by 2025 to sell and thus to secure a global market share of ten percent. The Hyundai Motor Company itself is planning in the framework of the "strategy 2025" with 560.000-selling battery-electric vehicles to be in addition to the sales of fuel-cell vehicles, the world's third-largest manufacturer of eco-friendly vehicles.

This article from Tobias steel

*The post "Three new Stromer: Hyundai wants to be the electric Volkswagen" was written and published by EFAHRER.com. Contact with the executives here.

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Updated Date: 11 August 2020, 16:28

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