Tesla is about to start a new attack on the German car maker, of all things in their very own domain

A car gives on the one hand, the employee, gets him Reputation, and confirmed his Position in the company. A service cart provides the employer, on the other ha

Tesla is about to start a new attack on the German car maker, of all things in their very own domain

A car gives on the one hand, the employee, gets him Reputation, and confirmed his Position in the company. A service cart provides the employer, on the other hand, the possibility of capable managers, the self-esteem to Express and to bind them to the company.

Therefore, the service is in most cases also tend not to Opel Corsa, but a car that works in the truest sense of the word as a status symbol. The consulting firm, Compensation Partner evaluates once a year, what are the vehicles as a service particularly popular: top earners with more than 160,000 euros, the annual salary of prefer the Porsche, who earned more than € 60,000 but below 100,000 euros, is content with a BMW, Audi or Mercedes.

if you Look at the number of approved Company cars, dominated by Volkswagen (VW) market with the service car. Around more than 187,000 VW approved 2019, as a service car. BMW, Mercedes and Audi, each with close to 100,000 approvals to follow. These Figures were published by the Center for Automotive Research for the "Süddeutsche Zeitung".

The business with the company car is an important and profitable pillar in the sales of the German carmaker. The "Süddeutsche Zeitung" area refers to Florian Kreutz, an Analyst at industry intelligence data force, the confirmed: 27 percent of all new registrations of company cars.

Tesla wants to be in green Heath for up to 500,000 cars a year,

produce, of all things, in their core domain, the Germans now have competition - and then from a to show you in so many other areas: Elon Musk. The founder of the U.S. electric car maker Tesla has made his Start-up within a few years the most valuable company in the car industry. Recently, Tesla made headlines when the company Toyota from this top-of-the kicked position. And, although the US car has not sold Bauer 2019 world once 368.000 cars. Tesla 1.267,00 EUR +11,80 (+0,94%) Tradegate

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Now urges Tesla intensified in the German market. In the Brandenburg green Heather pulls up Musk's new Gigafactory. 150.000 cars in a year will be produced only once, then later up to 500,000 cars. Yet Tesla's market share is on the sale of company cars is tiny, he is under a percent. However, the industry is dynamic, especially young people, feel the electric Tesla, perhaps as a more fitting status symbol as the gasoline engine of Porsche or BMW. Industry expert Ferdinand Dudenhöffer is for sure: "The company car market is an exciting Segment for Tesla."

Germany promotes the purchase and use of E-cars

The German state promotes the purchase and use of electric cars. In the result, the appropriate cars are also in demand as company vehicles more. The share of E-cars to all new registrations rose in the first six months of the year, after all, to 3.6 percent. In addition, more and more companies discover Tesla: The "Süddeutsche Zeitung" reported from Telekom chief Executive Tim Höttges, who wants to make his company the pioneer. The employees there, in addition to Audi and the other Tesla as a company car.

However, Musk has yet to turn a screw, if he dare to take the market with the company fully intends to conquer: most managers opt for a combination - an offer that is missing in the Repertoire of Tesla.

Tesla on "Mission Impossible"?

Dudenhöffer: "So, Elon Musk needs a Trojan horse to conquer the Segment, for example, the Model Y." The SUV will be sold, according to Musk, as from next year also in Germany. Dudenhöffer explains, the Model Y was a Cross-Over not too far away from the wagon. He sees professionals such as architects, lawyers or dentists, and small businesses such as agencies, Restaurants, advertising, or store owner, the first target for Tesla: "The big companies a hard nut fleets are, therefore, about Tesla freelancers and smaller companies in the company car market is the preliminary work."

Dudenhöffer is, however, is sure: "as soon As the Tesla factory is running in green Heath, the larger companies with such a supplier will come in range. Not an easy Mission, but Elon Musk is a Fan of the "Mission Impossible"."

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Updated Date: 07 August 2020, 09:26

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