I'm ashamed of myself for this Spot: the VW is appalled by its own promotional clip

The short sequence, which triggered strong reactions in the social networks, shows a black man being pushed by a huge white Hand through the image, and then in

I'm ashamed of myself for this Spot: the VW is appalled by its own promotional clip

The short sequence, which triggered strong reactions in the social networks, shows a black man being pushed by a huge white Hand through the image, and then in the entrance of a house geschnippt.

the VW works Council chief: "I'm ashamed of myself for this Spot,"

"no question The Video is wrong and distasteful," the company said on Wednesday in Wolfsburg. The Clip lead many observers to indignation and anger, he could understand. "We distance ourselves from it and apologize. We will explain how this could happen and the consequences of it." Works Council chief Bernd Osterloh said: "I'm ashamed of myself for this Spot. As I am sure I speak for the whole staff."

sales Executive Jürgen Stackmann spoke of a "racist promotional video" that insult every decent human being. "We are ashamed and can't explain it today. The more we will ensure that we clear up this process." The results and consequences the investigation would be made public.

"As you can imagine, we are surprised and shocked"

For a Moment was towards the end of the promotional film for the new Golf model is also a sequence of letters to see the display of the word "Negro" suggested. "Even against the Background of our own company's history, Volkswagen has positioned itself against every Form of racism, xenophobia and discrimination", explained the wolf Burger. Also on Twitter, the Clip had been seen.

One of the first apology had previously been on the Instagram widely used. "As you can imagine, we are surprised and shocked that our Instagram Story can be so misunderstood," wrote VW first. This was, once again, on criticism. A user wrote forms: "Everything is so only and a misunderstanding? Sorry, but the racism we do not."

"The incident must now be completely cleared up,"

Volkswagen clarified his apology. The company also stressed: "Many of the initiatives in the company and in our worldwide workforce, to promote diversity, Integration and a prejudice-free cooperation."

Osterloh said it was a "sickening" Clip. The Employee representatives demand a full investigation as to who is for the Insta-Story responsible. "Our staff lives diversity and is committed in so many forms, against racism." He called the "immigrant representation" and the "International week against racism" at VW as examples. The company is also in the training of refugees to be active. "The incident must now be completely solved," said Osterloh. "The works Council will not allow the responsibility for this incident will be permanently expelled from the Top Management down." Rhubarb pudding cake: The lightning recipe for the Confection of seasonal vegetables PCP rhubarb pudding cake: The lightning recipe for the Confection of seasonal vegetables

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ter/dpa
Updated Date: 21 May 2020, 15:38

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