Superstar crash continues: Kanye West can't sell "White Lives Matter" shirts – because two black men have secured the trademark rights

Imagine the most successful rapper of our time denying the death of George Floyd, although his murder by a police officer went around the world as a video.

Superstar crash continues: Kanye West can't sell "White Lives Matter" shirts – because two black men have secured the trademark rights

Imagine the most successful rapper of our time denying the death of George Floyd, although his murder by a police officer went around the world as a video. Also, imagine this very rapper wanting to declare a national emergency against Jews. A week later you find out that this exact rapper plans to call his next album "Hitler". Well, we woke up to this reality a few days ago thanks to Kanye West. So far so weird. Find the full story of the rise and fall of rapper Kanye West in this star portrait.

Assuming a world in which all of these things actually happened,  in such a world there is also room for the following story: Kanye West's knee shot from billionaire to millionaire began just over a month ago with a "White Lives Matter" t-shirt that he was black Man demonstratively flaunted at Paris Fashion Week. "White Lives Matter" is a right-wing slogan. It is intended as a counter-movement to the anti-racism slogan "Black Lives Matter", which is intended to draw attention to police violence against black people in the wake of George Floyd's death. Kanye West's sympathy for right-wing currents has long since given rise to a business idea with the "White Lives Matter" T-shirt. The superstar needs money because almost all of his business partners have renounced him. The end of the partnership with Adidas in particular cost the Chicago rapper large parts of his fortune. So he planned to sell "White Lives Matter" t-shirts. But nothing will come of it, as has now become known.

The fact that Kanye West can't sell his "White Lives Matter" t-shirts is due to two black men. Their names are Ramses Ja and Quinton Ward. The two own the trademark rights to "White Lives Matter" and now prohibit West from selling his t-shirts. The two radio presenters bought the trademark rights a few days ago on October 28, 2022, as the "Rolling Stone" magazine now reported. The two saw that the great Kanye West would try to earn money with the slogan and acted without further ado.

Ja and Ward host a radio show in Arizona that teaches about racism. In an interview with Capital B, they said: "We knew that the law worked like this: either you buy a right-wing slogan or anyone can make money off it". They had bought the slogan "White Lives Matter" from an unknown person. This unknown Held bought "White Lives Matter" again in 2020 to prevent anyone from ever getting rich off of this right-wing slogan.The fact that superstar Kanye West would fall into this trap was something nobody would have expected at the time.

The two don't yet know whether they can raise the money for the lawyers who are now supposed to ensure that the many thousands of Kanye West shirts that have already been produced are actually never sold. However, if they ever sell the trademark rights, they will donate the high purchase price they ask for to the NAACP organization. An organization that fights against racism.

Moderator Ramses Ja, one of the men who are now standing in Kanye West's way, also said he had long feared that the rapper would drift to the right. For years he watched every step of his radicalization with concern, because he himself was once a big Kanye West fan. He admired West when he grew up in the early 2000s, loved his music and celebrated him when West said live on television: "George Bush doesn't care about black people". Today he fights against him and for black people.

Sources: Rolling Stone Magazine, Capital B

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